Quick answer: A press release on Elitei Games is a company-supplied announcement — an operator launch, platform update, licensing milestone, funding round or partnership — that we review, clearly label and publish to an 18+ iGaming and casino audience. Press release distribution here reaches engaged readers in a disclosed, compliant format, not as editorial endorsement.

Key takeaways

  • What it is: a labelled, company-supplied announcement published to our readership.
  • Best for: operator launches, platform news, licensing, funding, partnerships and milestones.
  • How to submit: send your release and key facts via the contact page.
  • Disclosure: every release is marked as company-supplied — never disguised as independent reporting.
  • Compliance: 18+ framing, licence-compliant claims, responsible-gambling messaging, no guaranteed wins.

What a press release on Elitei Games is

A press release is a formal, company-issued announcement written to inform readers about news from a casino operator, platform provider or iGaming brand. Unlike sponsored content, which explains your story at length, a release leads with the news itself: what happened, when, who is involved and why it matters. We publish it as a clearly labelled announcement so readers know it is company-supplied.

What press release distribution includes

  • Publishing your release as a labelled announcement on Elitei Games.
  • Editorial review for accuracy, clarity and compliance before it goes live.
  • An 18+ iGaming audience already following operator and industry news.
  • Clear disclosure in line with the FTC guidance.
  • Optional amplification with advertising or a wider partnership.

What to include in your release

  • A clear, specific headline stating the news, not a slogan.
  • The essential facts up top: what, who, when, where and why it matters.
  • At least one quote from a named spokesperson.
  • Verifiable detail — brand, platform, licensing jurisdiction, partner or round size.
  • A contact for follow-up, plus any required responsible-gambling language.
  • Nothing that reads as guaranteed winnings or invented odds, RTP or payout figures.

How to submit a press release

  1. Prepare your release — lead with the news and include the essential facts and a quote.
  2. Send it via the contact page or [email protected], with any embargo date.
  3. We review for accuracy and compliance and confirm placement and timing.
  4. We publish and label the release as a company-supplied announcement.

What we will not publish

We decline releases from unlicensed operators, anything unlawful in the target market, and any claim of guaranteed wins or fabricated odds, RTP, bonus or payout numbers. We do not sell undisclosed or disguised paid links, and a press release does not buy an editorial review or a rating. If a claim cannot be verified, we will request a source before publishing.

When to send your announcement

Time your release to the news: a platform going live, an operator securing a licence, a funding round closing, or a major partnership. Send it ahead with a clear embargo if you need coordinated timing. Announcements perform best when the news is genuinely new and the details are locked.

18+ only. Gamble responsibly. If gambling is causing harm, seek help — services like GamCare, GambleAware and local helplines offer free, confidential support.

Press release vs sponsored content vs editorial

  • Press release — your labelled, company-supplied announcement, focused on the news.
  • Sponsored content — a longer labelled article telling your story in depth.
  • Independent editorial — our own reviews and analysis, decided by our team and never for sale.

Pricing

Press release distribution is priced by scope and placement rather than a flat fee, because a single announcement and a launch campaign are different jobs. Tell us what you are announcing and we will share current rates and turnaround. Request a quote.

How to structure your announcement

A clearly structured release is easier for us to review and for readers to follow. A straightforward shape works best:

  1. Headline — state the news directly.
  2. First paragraph — the essentials: what, who, when, where and why it matters.
  3. Body — supporting detail, context and a named quote.
  4. Boilerplate — a short description of the company and its licensing.
  5. Contact — a real person for verification and follow-up.

Keep the tone factual. Marketing superlatives and anything resembling a promise of winnings will be flagged in review, so leave them out from the outset.

What happens after submission

When your release arrives, we read it for accuracy and compliance, check any claim that needs a source, and confirm placement and timing with you. If we find an issue — an unverifiable figure, a missing licence detail, or language implying returns — we raise it before publishing, not after. An accurate, news-led release usually moves through quickly.

Announcements we see most

Typical releases in the iGaming sector cover platform launches, provider integrations, licensing approvals, funding rounds, senior appointments and responsible-gambling initiatives. If you are unsure whether your news qualifies, send a short summary and we will tell you honestly whether a press release, sponsored content or nothing at all is the right route.

About Elitei Games

Elitei Games is an independent iGaming and online-casino information site produced for adults aged 18 and over. We cover operators, games, payments and industry developments, and we do not run a casino or facilitate betting or gambling in any form. You can find out who we are and how to reach us through our about us and contact page. Every paid or company-supplied placement is labelled in keeping with the FTC endorsement guidelines, nothing we publish is a guarantee of winnings, and all advertising must comply with the operator’s licence and the law where our readers are located.

Frequently asked questions

How do I submit a press release?

Send your announcement and key facts via the contact page or [email protected]. We review, confirm timing, then publish and label it.

How much does distribution cost?

It depends on scope and placement. Request current rates with a note on what you are announcing.

Is a press release the same as a review?

No. A release is company-supplied and labelled; reviews are independent and never for sale.

What news can I announce?

Operator launches, platform updates, licensing, funding rounds, partnerships and milestones.

Do you accept embargoed releases?

Yes. Include the embargo date when you submit and we will coordinate timing.

Can you guarantee coverage or player numbers?

We guarantee publication of a compliant release, not editorial endorsement, and nothing we publish promises winnings.

Must releases come from licensed operators?

Yes. We only publish releases that are lawful to promote in the target market.

Can you extend reach beyond Elitei Games?

Yes, through advertising or a partnership. Ask for options.

How much does gambling press release distribution cost on Elitei Games?

Pricing depends on format, placement and scope rather than a flat fee. Request current rates and turnaround via our contact page.

How do I write a gambling press release?

Lead with the news, include the essential facts and a named quote, keep it accurate and non-promotional, and add a contact for follow-up. Our team can edit your draft to our standard.

Is this gambling press release distribution or single-site publishing?

We publish your release to our gambling readership and can extend reach through a partnership or wider campaign — ask for current options.