Quick answer: Advertising on Elitei Games places your licensed casino or iGaming brand before an engaged 18+ audience via clearly labelled display and sponsorship placements. Editorial conclusions are never for sale, all creative must be licence- and law-compliant with responsible-gambling messaging, and pricing reflects format, scope and placement.
Key takeaways
- What’s available: display placements, category sponsorships and labelled campaigns across our iGaming content.
- Who it fits: licensed operators, providers and iGaming brands aimed at adults 18+.
- Off the table: ratings, rankings and editorial verdicts are not for sale.
- Compliance: creative must meet the operator’s licence and local advertising law and carry responsible-gambling messaging.
- Begin: request the media kit and current rates.
Advertising formats on Elitei Games
Casino advertising performs best when it fits how readers move through the site, so we keep a focused set of formats where each placement is visible and accountable.
- Display placements in prominent positions across reviews and guides.
- Category sponsorship of a content area that matches your brand.
- Labelled campaign packages pairing display with sponsored content.
- Launch support alongside a press release.
Our advertisers
Advertisers here are usually licensed operators, game and platform providers releasing new products, and comparison or affiliate brands seeking labelled exposure to an iGaming audience. Payments, compliance and responsible-gambling vendors advertise too. If your offer is lawful to promote in the target market and aimed at adults, it likely belongs here.
What we decline
We turn away advertising from unlicensed operators, any creative that targets or appeals to under-18s, and any claim of guaranteed wins, fixed returns or invented odds, RTP or payout figures. We also do not sell undisclosed or disguised paid links, and we will not dress an advert up as independent coverage. These limits keep readers safe and the placement worthwhile for you.
Compliance and responsible gambling
Each advert has to comply with the operator’s licence conditions and the advertising rules of every market it runs in — age-gating where required, no appeal to minors, honest treatment of any offer, and clear responsible-gambling messaging. We can add or adjust that messaging and can pause creative that stops being compliant.
18+ only. Gamble responsibly. If gambling is causing harm, seek help — services like GamCare, GambleAware and local helplines offer free, confidential support.
Audience and reach
Our readers are adults who actively follow online casinos and iGaming. Instead of publishing figures that date quickly, we share a current media kit with audience and placement detail on request, so your media planning uses live numbers. Ask for the media kit.
How to book
- Send your goal and target markets via the contact page or [email protected].
- We propose formats and share the media kit and current rates.
- You provide compliant creative, or we help scope it.
- We review, schedule and label the placement and confirm it is live.
Pricing
Casino and iGaming advertising is priced by format, scope, placement and duration rather than a single rate, since a short display flight and a multi-format launch differ greatly. Tell us your objective and we will send current rates and availability. Request a quote.
Advertising vs editorial
Advertising buys visibility, not a review, a rating or a ranking. Our casino reviews are decided independently by our team and are labelled as editorial; paid placements are labelled as advertising. That separation is the whole reason an advert here has value.
Creative requirements and lead times
After a placement is booked, a short preparation step keeps the campaign clean. We will confirm the specifications for your format and the notice we need before it runs.
- Provide final, approved creative — correct sizes, accurate copy and any mandatory licensing text.
- Build in responsible-gambling messaging, or let us apply it consistently.
- Confirm your target markets so the correct advertising rules are applied.
- Allow time for review — every placement is checked before it goes live and may need changes.
If your creative is not ready, we can advise on what performs in each position, but we will not produce iGaming adverts that carry claims we could not defend.
How we report on performance
We would rather run campaigns that work, so we are happy to agree what success means before you commit and to share the reporting available for your placement. You can then measure results against your own targets, using real data rather than figures we cannot verify. We do not inflate or invent performance numbers under any circumstances.
About Elitei Games
Elitei Games is an independent iGaming and online-casino information site produced for adults aged 18 and over. We cover operators, games, payments and industry developments, and we do not run a casino or facilitate betting or gambling in any form. You can find out who we are and how to reach us through our about us and contact page. Every paid or company-supplied placement is labelled in keeping with the FTC endorsement guidelines, nothing we publish is a guarantee of winnings, and all advertising must comply with the operator’s licence and the law where our readers are located.
Frequently asked questions
How do I advertise on Elitei Games?
Send your brief via the contact page or [email protected]. We reply with formats, the media kit and current rates.
Can advertising raise my rating?
No. Ratings and rankings are independent and never for sale. Advertising is separate and labelled.
What does casino advertising cost?
It depends on format, placement and duration. Request current rates.
Do you take unlicensed operator ads?
No. Advertisers must hold the relevant licences and be lawful to promote in the target market.
Can I see audience numbers?
Yes — current audience data is shared in a media kit on request rather than published here.
Are adverts labelled?
Yes. All paid placements are clearly identified per the FTC guidance.
Is responsible-gambling messaging required?
Yes. Creative must be 18+ appropriate and carry responsible-gambling messaging, which we may add or adjust.
Can I combine advertising with content?
Yes. Many brands pair display with sponsored content or a press release.
Do you have a media kit and gambling advertising rates?
Yes — request our media kit and current rates via the contact page; we share reach, formats and pricing on enquiry.
What gambling advertising formats do you offer?
Directly sold display placements, clearly disclosed sponsored content, and ongoing partnership campaigns.
Do you work with gambling advertising agencies?
Yes — we work directly with agencies and brands. Tell us your goals via the contact page.